Marketing study guide /
This comprehensive book is a core text that covers all areas of marketing. It is written in a straightforward style, and is intended for diploma and degree level students who are studying the subject for the first time. It gives guidance on how to study for exam success and extend knowledge by setti...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Newcastle upon Tyne :
Cambridge Scholars Publishing,
2018.
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| Subjects: | |
| Online Access: | CONNECT |
