Emerging dynamics in audiences' consumption of trans-media products : the cases of Mad men and Game of Thrones as a comparative study in Italy and Newzealand /
The book investigates the new forms of empowered agency possessed by national audiences with reference to two particular television texts: Game of Thrones and Mad Men. The two popular American TV shows are highly successful products of the convergence era, characterized by trans-media storytelling a...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
Anthem Press,
2021.
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| Subjects: | |
| Online Access: | CONNECT |
