The promise of diversity : how Brazilian brand capitalism affects precarious identities and work /

Nicolas Wasser critically examines how sexual and racial identities are currently being articulated through capitalist brands and labor. On the basis of an ethnographic case study about a Brazilian fashion enterprise, he shows how young - lesbian, gay and black - sales employees align themselves wit...

Full description

Saved in:
Bibliographic Details
Main Author: Wasser, Nikolaus (Author)
Format: Electronic eBook
Language:English
Published: Bielefeld : Transcipt Verlag, 2017.
Series:Postcolonial studies ; Bd. 29.
Subjects:
Online Access:CONNECT