Selling to major accounts : tools, techniques, and practical solutions for the sales manager /
In most businesses, 80% of the revenue comes from 20% of the customers. Management of these key accounts demands discipline, direction, and purpose. Account managers and salespeople must be able to identify and capture key opportunities and use a systematic approach to growing the accounts. Here...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
American Management Assoc.,
1999.
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| Subjects: | |
| Online Access: | CONNECT |
