Sproutel : how design roadmapping helped improve children's health & guide a growing company /
This case aims to introduce students to the "design roadmapping" process that connects customer and user experience design with product and technology roadmapping to create an integrated plan for future growth and development. Explicit consideration of customers in the roadmapping process...
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| Main Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business,
2018.
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| Series: | SAGE Knowledge. Cases.
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| Subjects: | |
| Online Access: | SAGE Knowledge |
