Incorporating a discrete choice experiment into fieldwork interviews to improve understanding of household decisions to purchase high-priced? credit /
In 2016, our review of the research literature on consumer credit revealed what looked like three crucial shortcomings. The literature did not examine the values that borrowers ascribed to tangible and intangible characteristics of prospective loans (e.g., interest rate, approval speed, trust in len...
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| Main Authors: | , |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
SAGE Publications Ltd,
2019.
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| Series: | SAGE Research Methods. Cases.
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| Subjects: | |
| Online Access: | CONNECT |
