Consumer culture theory /

This series epitomizes the 2017 Consumer Culture Theory (CCT) conference themes of hyper-reality and cultural hybridization. The partnership of the co-editors, with diverse backgrounds including Caribbean, Mexican and Indian roots, itself depicts cultural hybridity, culminating in a series of fascin...

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Bibliographic Details
Other Authors: Cross, Samantha N. N. (Editor), Ruvalcaba, Cecilia (Editor), Venkatesh, Alladi (Editor), Belk, Russell W. (Editor)
Format: Electronic eBook
Language:English
Published: Bingley, U.K. : Emerald Publishing Limited, 2018.
Series:Research in consumer behavior ; v. 19.
Subjects:
Online Access:CONNECT