Political campaign communication : principles and practices /
"Provides a clear understanding of the strategic decisions made and tactical communication practices used in contemporary political campaigns. The authors discuss all aspects of campaign communication--from buttons and yard signs to the use of social media--and draw on a wealth of communication...
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lanham, Maryland :
Rowman & Littlefield,
[2016]
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| Edition: | Eighth edition. |
| Series: | Communication, media, and politics.
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| Subjects: |
Main Collection - Walker Library - 3rd Floor
| Call Number: |
324.7 T7234p
|
|---|---|
| Copy 1 | Available Pull and Hold |
