European cases in marketing management /

European cases in marketing management /

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Bibliographic Details
Other Authors: Quelch, John A., Kashani, Kamran, Vandermerwe, Sandra
Format: Book
Language:English
Published: Burr Ridge, Ill. : Irwin, c1994
Series:Irwin series in marketing.
Subjects:
Marketing > Europe > Case studies.
Marketing > Europe > Management > Case studies.
Marketing research > Europe > Case studies.

Main Collection - Walker Library - 4th Floor

Holdings details from Main Collection - Walker Library - 4th Floor
Call Number: 658.8 Eu7q
Copy 1 Available  Pull and Hold

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