Advertising exposure, memory, and choice /

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Bibliographic Details
Corporate Author: Conference on Advertising and Consumer Psychology
Other Authors: Mitchell, Andrew A., 1939-
Format: Conference Proceeding Book
Language:English
Published: Hillsdale, N.J. : L. Erlbaum, 1993.
Series:Advertising and consumer psychology.
Subjects:

Main Collection - Walker Library - 4th Floor

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Call Number: 659.1019 Ad96m
Copy 1 Available  Pull and Hold