Selling the American people : advertising, optimization, and the origins of adtech /
"The history of "ad-tech" reveals the practices, tools, and relationships that form the commercial infrastructure of the largest digital media platforms"--
Saved in:
| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cambridge, Massachusetts :
The MIT Press,
[2023]
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| Series: | Distribution matters.
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| Subjects: | |
| Online Access: | CONNECT |
