Innovation management : systemic framework and China's exploration /
The key for lasting competitive advantage lies in embracing innovation as a core value and managing it effectively. Innovation Management provides a comprehensive overview of innovation theory and a framework for implementation, intended for business school students of Innovation Management, manager...
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| Main Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
McGraw-Hill Education,
[2019]
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| Subjects: | |
| Online Access: | CONNECT |
