Billion day sale : mistakes or marketing strategy? /
India's retail sector has been emerging as the most dynamic and profitable sector over the last two decades contributing more than ten percent of the country's GDP. Currently India is the world's fifth-largest global destination in the retail space attracting both foreign and domestic...
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
Indian Institute of Management, Kozhikode,
2022.
|
| Series: | SAGE business cases.
|
| Subjects: | |
| Online Access: | CONNECT |
