Global media sport : flows, forms and futures /
How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media?. This book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East and in the reverse direction. At an h...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
Bloomsbury Academic,
2011.
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| Series: | Globalizing sport studies.
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| Subjects: | |
| Online Access: | CONNECT |
