Break out to open innovation /
Mercedes-Benz's Startup Autobahn is an open corporate accelerator built on an open innovation platform that enabled the automaker to screen thousands of startups, execute more than 150 pilot projects, and implement 17 innovative solutions between 2016 and 2021. Mercedes's experience demons...
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Main Authors: | , , , |
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Format: | Electronic eBook |
Language: | English |
Published: |
[Place of publication not identified] :
MIT Sloan Management Review,
[2021]
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Edition: | [First edition]. |
Subjects: | |
Online Access: | CONNECT |