Avoiding the Pitfalls of Customer Participation /
Even though frontline employees are committed to advancing the objectives of the business, they sometimes see themselves as caught between representing the views of customers and what they think is reasonable. To preserve morale, businesses must keep employees engaged and confident that management h...
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Main Authors: | , , , |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
MIT Sloan Management Review,
2019.
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Edition: | 1st edition. |
Online Access: | CONNECT |