Customizing social media marketing /
Successful social media marketing means tailoring the approach to the kind of product being promoted, not just copying best practices.
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| Main Authors: | , , |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cambridge, MA :
MIT,
2015.
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| Subjects: | |
| Online Access: | CONNECT |
| Summary: | Successful social media marketing means tailoring the approach to the kind of product being promoted, not just copying best practices. |
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| Physical Description: | 1 online resource (1 volume) |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9785386356200 5386356208 |
