Contemporary selling : building relationships, creating value /

Contemporary Selling is the only book on the market that combines full coverage of 21st century personal selling processes with a basic look at sales management practices in a way that students want to learn and instructors want to teach. The overarching theme of the book is enabling salespeople to...

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Bibliographic Details
Main Authors: Johnston, Mark W. (Author), Marshall, Greg W. (Author)
Format: Electronic eBook
Language:English
Published: New York, NY ; Abingdon, Oxon : Routledge, 2016.
Edition:5th edition.
Subjects:
Online Access:CONNECT