The reciprocity advantage : a new way to partner for innovation and growth /

A powerful new kind of competitive advantage is now possible thanks to technological and social disruptions occurring. These disruptions revolutionize how companies can partner to create new growth: define your right-of-way (the underutilized resources you already own that you can share with others)...

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Bibliographic Details
Main Author: Johansen, Robert
Other Authors: Ronn, Karl
Format: Electronic eBook
Language:English
Published: San Francisco, CA : Berrett-Koehler, ©2014.
Edition:1st ed.
Series:BK business book.
Subjects:
Online Access:CONNECT