The little book of big packaging ideas /

A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success.

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Bibliographic Details
Main Author: Fishel, Catharine M.
Other Authors: King-Gordon, Stacey
Format: Electronic eBook
Language:English
Published: Beverly, Mass. : Rockport Publishers, ©2007.
Subjects:
Online Access:CONNECT