The organic growth playbook : activate high-yield behaviors to achieve extraordinary results - every time /
Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. In this re-published book, Jaworski and Lurie offer a novel approach to this problem of growth.
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Main Authors: | , |
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Format: | Electronic eBook |
Language: | English |
Published: |
United Kingdom :
Emerald Publishing,
2020.
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Series: | American Marketing Association Ser.
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Subjects: | |
Online Access: | CONNECT |