Disclosure issues for broadcasted content of a political nature /

Television and radio broadcasters air content, including advertisements and other programming, on a variety of issues, some of which directly address their interests as broadcasters. The FCC applies the Communications Act of 1934 to hold these broadcasters to a basic principle - that the public shou...

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Bibliographic Details
Other Authors: Shelton, Dean (Editor)
Format: Electronic eBook
Language:English
Published: New York : Novinka, [2014]
Series:Media and communications-- technologies, policies and challenges.
Subjects:
Online Access:CONNECT
Description
Summary:Television and radio broadcasters air content, including advertisements and other programming, on a variety of issues, some of which directly address their interests as broadcasters. The FCC applies the Communications Act of 1934 to hold these broadcasters to a basic principle - that the public should know when and by whom it is being persuaded. Statutes and FCC regulations require licensed broadcasters to publicly disclose information about sponsored content. This book describes the disclosure requirements for broadcasters that air advertisements or programming that affect their interests and.
Item Description:EBSCO eBook Academic Comprehensive Collection North America
Physical Description:1 online resource.
ISBN:9781634636087
1634636082