Loyalty marketing for the Internet Age : how to identify, attract, serve, and retain customers in an e-commerce environment /
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Main Author: | |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Chicago, Ill. :
Dearborn Financial Pub.,
c2001.
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Subjects: | |
Online Access: | CONNECT |
Physical Description: | 1 online resource. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 0585359881 (electronic bk.) : |