Brand postcolonial : 'third world' texts and the global /

The postcolonial author, whether Kamila Shamsie from Pakistan, Chimamanda Adichie from Nigeria or Arundhati Roy from India, is a brand. Instantly recognizable in the literary-cultural marketplace, the postcolonial, this book argues, positions itself and influences the transnational cultural industry...

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Bibliographic Details
Main Author: Nayar, Pramod K. (Author)
Format: Electronic eBook
Language:English
Published: Warsaw ; Berlin : De Gruyter Poland Ltd, [2018]
Subjects:
Online Access:CONNECT
Description
Summary:The postcolonial author, whether Kamila Shamsie from Pakistan, Chimamanda Adichie from Nigeria or Arundhati Roy from India, is a brand. Instantly recognizable in the literary-cultural marketplace, the postcolonial, this book argues, positions itself and influences the transnational cultural industry.Through a study of numerous postcolonial themes in emblematic authors, the book maps the making of the postcolonial celebrity. From an examination of the authenticity debate through the themes of indigeneity, subalternity and humanism the book moves to the fashioning of a postcolonial literary-ethnic chic for global consumption.
Item Description:EBSCO eBook Open Access (OA) Collection
Physical Description:1 online resource (162 pages)
Bibliography:Includes bibliographical references (pages 151-160) and index.
ISBN:3110625660
9783110625820
3110625822
9783110625660