Demand-driven forecasting : a structured approach to forecasting /

An updated new edition of the comprehensive guide to better business forecasting Many companies still look at quantitative forecasting methods with suspicion, but a new awareness is emerging across many industries as more businesses and professionals recognize the value of integrating demand data (p...

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Bibliographic Details
Main Author: Chase, Charles (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Edition:Second edition.
Series:Wiley and SAS business series.
Subjects:
Online Access:CONNECT
Description
Summary:An updated new edition of the comprehensive guide to better business forecasting Many companies still look at quantitative forecasting methods with suspicion, but a new awareness is emerging across many industries as more businesses and professionals recognize the value of integrating demand data (point-of-sale and syndicated scanner data) into the forecasting process. Demand-Driven Forecasting equips you with solutions that can sense, shape, and predict future demand using highly sophisticated methods and tools. From a review of the most basic forecasting methods to the most a.
Item Description:Wiley EBA
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781118691861
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