Annual giving primer : how to boost annual giving results, even in a down economy.

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Bibliographic Details
Format: Electronic eBook
Language:English
Published: Sioux City, Iowa : Stevenson, Inc., ©2010.
Edition:2010 ed.
Subjects:
Online Access:CONNECT

MARC

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245 0 0 |a Annual giving primer :  |b how to boost annual giving results, even in a down economy. 
250 |a 2010 ed. 
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505 0 |a Turn to Challenge Gifts to Bolster Gift Income -- Tried-and-Tested Retention Efforts -- Gift Clubs and Other Ways to Upgrade Donor's Giving -- Work to Broaden Your Donor Base and Raise More First-Time Gifts -- Turn to Board Members, Volunteers and Groups for Help -- Work to Improve Direct Mail Appeal Results -- How to Boost Phonathon Results -- Special Events Will Add to Your Bottom Line -- Raise More Annual Gifts Via Your Website, E-Mail -- Memorial, In-Tribute Gifts Offer Added Ways to Raise Funds -- Handouts, Collateral Materials Help Support Your Request -- Annual Giving Ideas and Examples Worth Doing. 
588 0 |a Online resource; title from PDF title page (Wiley; viewed on May 16, 2013). 
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