Wine markets : genres and identities /

"The world of wine encompasses endless variety. Consumers want to understand what makes one bottle of wine different from another; vintners need to know how to communicate what makes their product distinctive. Drawing on a decade of fieldwork in Italy and France as well as interviews with criti...

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Bibliographic Details
Main Authors: Negro, Giacomo (Author), Hannan, Michael T. (Author), Olzak, Susan (Author)
Format: Book
Language:English
Published: New York : Columbia University Press, [2022]
Series:Distilling, fermenting, and brewing collection
Subjects:

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