Heuristics in analytics : a practical perspective of what influences our analytical world /

Employ heuristic adjustments for truly accurate analysis. Heuristics in Analytics presents an approach to analysis that accounts for the randomness of business and the competitive marketplace, creating a model that more accurately reflects the scenario at hand. With an emphasis on the importance of...

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Bibliographic Details
Main Authors: Reis Pinheiro, Carlos Andre, 1940- (Author), McNeill, Fiona (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : Wiley, [2014]
Series:Wiley & SAS business series
Subjects:
Online Access:CONNECT

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