The protection of non-traditional trademarks : critical perspectives /
This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and sha...
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Oxford :
Oxford University Press,
2019.
|
| Edition: | First edition. |
| Subjects: | |
| Online Access: | CONNECT |
| Summary: | This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and shape marks, can be registered in many jurisdictions. However, this expansion of trademark protection has led to heated discussions and controversies about the impact of the protection of non-traditional marks on freedom of competition and, more generally, on socially valuable use of these or similar signs in unrelated non-commercial contexts. These tensions have also led to increasing litigation in this area across several jurisdictions. This text provides an overview of the debate and state of the law surrounding non-traditional marks at the international, regional, and national level. |
|---|---|
| Item Description: | Oxford University Press Open Access Books |
| Physical Description: | 1 ressource en ligne |
| Audience: | Specialized. |
| Bibliography: | Comprend des references bibliographique et index. |
| ISBN: | 9780191865503 0191865508 |
